Jennifer Rött

Jennifer Rött is an accomplished AI Design, Product, and Innovation Executive leading strategic initiatives at Kinesso, the flagship agency within IPG. With a focus on architecting human–machine experiences (AIX), she drives product strategy and scalable innovation across creative and technological domains. Jennifer spearheads the Design Innovation department, shaping future-forward software solutions tailored for agency workflows—blending empathy-driven design with rigorous execution. A recognized advocate for mental health in advertising and an experienced cultural leader, Jennifer leverages her background in strategy, UX, and creative direction to foster collaborative and transformative environments. She is known for her proactive approach, insightful thought leadership, and ability to bridge creative and technical teams, making her a dynamic force in redefining how agencies innovate internally.
• Seventh District Foundation
• Court Appointed Special Advocates of NYC
What do you attribute your success to?
Grew up in foster care. she considered her success do or die.